Tuesday, 23 April 2019

Priyanka Chopra shares sponsored content from her wedding

AP

BOLLYWOOD: We all know that celebrities can make serious bank when they make their union official: not only do they get expensive things like a dress or venue for free, it’s also reported that famous pairs can sell their wedding photos for around $2 million (Dh5 million). Brad and Jennifer’s shots reportedly went for $1.9 million, Mariah and Nick Cannon made an apparent $2 million and Posh and Becks passed off their snaps for an estimated $1.6 million – and remember, that was in 1999.

In the age of Instagram, there’s a whole new way to monetise your marriage: sponsored content.

Priyanka Chopra, 36, shared this photo of Nick Jonas, 26, holding her in his arms in front of Umaid Bhawan Palace, the luxury hotel where the pair were wed. But this isn’t just any photo – this is an advertisement for Amazon’s gift registry, which serves as a reminder that in the era of social media, we’re the thing being monetised, and we’re being sold things from all angles.

Meanwhile, in this photo, she tagged her wedding photographer, the designer Sabyasachi, as well as Hello magazine in the UK and US glossy People.

 

View this post on Instagram

 

And forever starts now… ❤️ @nickjonas

A post shared by Priyanka Chopra Jonas (@priyankachopra) on

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